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An excellent reinforcement of your brand, Taxi Ad Works advertising is almost subliminal. 80% of taxi passengers request receipts. In addition to passengers handling receipts, often the receipts being submitted for reimbursement are handled by multiple people processing them. Passengers themselves keep receipts, also, for their personal travel budgeting and expense tracking. Therefore the receipts become guarded personal property that will not be trashed until after receipts are considered carefully and all accounts tallied.
Taxi Ad Works supplies Bostons taxi drivers with receipts that are given out to thousands of people every day.
Distribution of Receipts
Taxi Ad Works arranged the distribution of receipts to taxi drivers by the following methods:
- Direct distribution of receipts to drivers in 8 locations (7 locations in downtown Boston and 1 location in Logan Airport)
- 28 taxi drivers work for us by distributing these receipts to other taxi drivers on an ongoing basis
- Receipts are circulated by mail to taxi drivers included in our database
All receipts are given to taxi drivers at no charge. Usually a token gift is included to ensure their continuous distribution of Taxi Ad Works receipts. |
